naklik.ba
Marketing
Did you get bored already?
Landing page design & development, Go-to-market strategy, Social media marketing, Creative campaign, Influencer marketing, Video production and editing, Media buying
How to approach a market dominated by a Monopoly?
Although NaKlik faced a significant challenge, it was crucial to create a buzz about a new player and spark curiosity. Our task was to clearly communicate the advantages of the new brand and focus attention on its exceptional user experience and support.
Focused on Results That Make a Difference
Develop a go-to-market strategy to generate the first users.
Communicate the launch of a new brand in a market dominated by a strong competitor.
Highlight advantages over the competition.
Before - No Direction
0 users
No clear idea of where the brand strategy should go...
Which communication channels to choose? Traditional or digital?
An Impressive Start
We generated 5,000 users within the first 48 hours of launch. A combination of YouTube ads and billboards (across more than 20 locations in Bosnia and Herzegovina) ensured high visibility.
Launch Event: A grand prize giveaway and live event, attended by over 300 people, boosted initial interest and engagement.
Social Media Activity: Creative posts, engaging graphics, and UGC short formats contributed to increased visibility and audience interaction.
Rapid Success: Naklik attracted 5,000 users in just 48 hours thanks to a combined digital and traditional marketing campaign.
Wide Reach:
The YouTube campaign also significantly raised brand awareness. Check out the ad.
Enzo prepared a complete go-to-market strategy for our platform exactly the way we wanted – unconventional and creative.
Founder of the naklik.ba platform
